JAUNT Accessories — Cecelia Dongarra

Cecelia Dongarra

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Role

Digital Media
Content Intern

Timeline

Jun 2023 —
Jan 2024

Type

Content ·
E-commerce

Project info

At JAUNT Accessories, I supported digital content and e-commerce across social media, email, Shopify, and SEO. My work focused on creating consistent branded content, improving product visibility, and supporting the day-to-day digital experience across customer touchpoints.

What I focused on

Social contentCreated recurring Pinterest and Instagram content to support campaigns and maintain a consistent brand presence.

Email designDesigned weekly newsletters around launches, holidays, and seasonal campaigns.

E-commerceSupported Shopify product uploads, merchandising, and product presentation.

SEO & researchResearched keywords, products, and marketplace trends to improve listing visibility and inform content decisions.

Social content

Daily content, built on repeatable templates.

I created recurring Pinterest and Instagram graphics using reusable layouts that kept the brand consistent while supporting frequent posting across campaigns and product categories.

Email newsletters

Weekly campaigns with clear product hierarchy.

I designed weekly Mailchimp newsletters for product launches, seasonal campaigns, and themed drops, using clear hierarchy to make products easy to scan and shop.

Logo refresh

A simpler mark for a more consistent digital presence.

I refreshed the social profile logo to improve legibility at small sizes and create a more consistent brand presence across digital platforms.

E-commerce & SEO

Supporting the product beyond content.

Alongside content design, I supported Shopify product uploads, inventory organization, and SEO research to improve how products were presented and discovered online.

Impact

A more consistent digital brand across channels.

Created repeatable content systems for frequent social posting
Maintained brand consistency across social, email, and e-commerce
Supported weekly campaigns and product merchandising
Improved product visibility through Shopify and SEO support
Gained hands-on experience working across multiple customer touchpoints